TEAM LEWIS is a full service global communications and public relations agency specialising in creative, digital, and integrated marketing services. Its list of clients spans a variety of sectors, including cyber security, food & beverage, industrial tech, retail & consumer, and travel & tourism. The Giles Agency has been providing the team with various forms of copywriting/copyediting support over the years on thought leadership articles and the like.

Services

  • English Copywriting
  • English Editing

The Challenge:

For this particular brief, we were tasked with writing 5 articles on the role of technology in the futures of education, media & entertainment, and e-commerce. Based on the outlines/pointers provided by TEAM LEWIS, we had to flesh out each topic in a clear yet compelling manner for a mass target audience – all within a short span of time.

What we did

To meet the tight deadlines in an efficient manner, it was all hands on deck for our English team. As such, we were mindful about maintaining a consistent tone of voice across all the articles while ensuring the quality of writing met TEAM LEWIS’s expectations.

The Payoff

We created an engaging series of articles that now live on the end client’s blog on their website. The content is not only informative and educational to the end user, but SEO friendly to help raise awareness of their brand.